Every rule we check, in the channel's own words.

Amazon: "Have a pure white background (RGB color values: 255, 255, 255)."

亚马逊要求：主图背景须为纯白（RGB 255, 255, 255）。

measured from the pixels

Amazon: "Show the product as 85% of the image."

亚马逊要求：商品须占据画面的 85%。

measured from the pixels

Amazon: images below 500 px on the longest side cannot be uploaded.

亚马逊要求：长边小于 500 px 的图片无法上传。

measured from the pixels

Amazon recommends 1,000 px or more on the longest side, which is what enables zoom.

亚马逊建议长边不小于 1,000 px，这是开启放大功能的条件。

measured from the pixels

Amazon: 10,000 px is the maximum on the longest side.

亚马逊要求：长边最大 10,000 px。

measured from the pixels

Amazon expects a flat white background; a transparent alpha channel renders unpredictably in place of one.

亚马逊要求平实的白色背景；透明通道会导致背景显示不可控。

measured from the pixels

Amazon: no borders or frames added to the main image.

亚马逊要求：主图不得添加边框或框线。

measured from the pixels

Amazon: no text, pricing, or promotional claims on the main image, and no watermarks or logos beyond the product's own.

亚马逊要求：主图不得含文字、价格或促销用语，除商品自身标识外不得有水印或标志。

read by the judgment engine

Amazon: no Amazon logos, trademarks, or badges such as a fabricated best-seller mark.

亚马逊要求：不得使用亚马逊标志、商标，或伪造的推荐、畅销等标记。

read by the judgment engine

Amazon: no props or accessories that are not included with the product.

亚马逊要求：不得出现不随商品一同出售的道具或配件。

read by the judgment engine

Amazon: the main image shows one unit of the product, once — not front and back combined.

亚马逊要求：主图只展示一件商品一次，不得正反面拼图。

read by the judgment engine

Amazon: no mannequins of any kind, including clear, flesh-toned, framework, or a hanger.

亚马逊要求：不得使用任何形式的人体模型，包括透明、肉色、框架式或衣架。

read by the judgment engine

Walmart: "Main Images should feature items on a seamless white background" — "Seamless white (255/255/255 RGB)".

沃尔玛要求：主图须为无缝白色背景（RGB 255/255/255）。

measured from the pixels

Walmart: 500 × 500 px is the floor; below it the image will not display.

沃尔玛要求：最低 500 × 500 px，低于此尺寸无法正常展示。

measured from the pixels

Walmart recommends 2,000 × 2,000 px at 300 ppi, which is what enables zoom.

沃尔玛建议 2,000 × 2,000 px、300 ppi，这是开启放大功能的条件。

measured from the pixels

Walmart's zoom specification is square, 2,000 × 2,000 px; a non-square image is letterboxed on the product page.

沃尔玛的放大规格为正方形 2,000 × 2,000 px；非正方形图片在商品页会被留白裁切。

measured from the pixels

Walmart: "No watermarks, advertising language, text overlays, coupons or borders can be shown on images."

沃尔玛要求：图片不得含水印、广告用语、文字叠加、优惠券或边框。

read by the judgment engine

Walmart: "The main image shouldn't contain watermarks, your name or your logo," nor any retailer name.

沃尔玛要求：主图不得含水印、卖家名称或标志，也不得含任何零售商名称。

read by the judgment engine

Walmart: images "can't show accessories that aren't included with the item".

沃尔玛要求：图片不得展示不随商品一同出售的配件。

read by the judgment engine

Walmart lists borders among prohibited views on a product image.

沃尔玛将边框列为商品图片的禁止形式。

measured from the pixels

Walmart: no non-English text on the image.

沃尔玛要求：图片上不得出现非英文文字。

read by the judgment engine

Google: "Accurately display the entire product, and include minimal or no product staging" — promotional overlays obstruct it.

谷歌要求：完整准确地展示商品，尽量不做场景化布置；促销文字叠加会遮挡商品。

read by the judgment engine

Google: "Don't use a logo or icon instead of an actual product image."

谷歌要求：不得以标志或图标代替真实商品图片。

read by the judgment engine

Google: "Don't use a generic image, graphic, or illustration," and no placeholder that does not show the product.

谷歌要求：不得使用通用图、图形或插画，也不得使用不展示商品的占位图。

read by the judgment engine

Google: "Don't use a single-color image that is only a square of color."

谷歌要求：不得使用仅为单一色块的图片。

measured from the pixels

Google announced a minimum of 500 × 500 px for all products beginning 31 January 2027.

谷歌宣布自 2027 年 1 月 31 日起，所有商品图片最低 500 × 500 px。

measured from the pixels

Google: no image larger than 64 megapixels.

谷歌要求：图片不得超过 64 兆像素。

measured from the pixels

Google: no image file larger than 16 MB.

谷歌要求：图片文件不得超过 16 MB。

measured from the pixels

eBay: "Photos must be at least 500 pixels on the longest side."

eBay 要求：照片长边至少 500 px。

measured from the pixels

eBay prohibits "photos with added borders".

eBay 禁止：添加了边框的照片。

measured from the pixels

eBay prohibits "photos with added text, artwork or marketing material".

eBay 禁止：添加了文字、图案或营销素材的照片。

read by the judgment engine

eBay prohibits "watermarks of any type, including those used for ownership attributions".

eBay 禁止：任何类型的水印，包括用于标注归属的水印。

read by the judgment engine

eBay prohibits "placeholder images used to convey messages" and photos that do not accurately represent the item.

eBay 禁止：用于传递信息的占位图，以及不能准确反映商品的照片。

read by the judgment engine

eBay's zoom and enlarge behaviour needs 1,600 px on the longest side.

eBay 的放大功能需要长边 1,600 px。

measured from the pixels

Etsy: the first photo should be at least 635 × 635 px "to avoid showing up lower in searches".

Etsy 要求：首图至少 635 × 635 px，否则搜索排名会下降。

measured from the pixels

Etsy recommends listing photos "at least 2000 pixels or more" on each side.

Etsy 建议：商品图片每边不少于 2,000 px。

measured from the pixels

Etsy supports .jpg, .gif, .png, .svg and .heic only.

Etsy 仅支持 .jpg、.gif、.png、.svg 和 .heic 格式。

measured from the pixels

Etsy: transparent .png files are not supported — transparent areas render black.

Etsy 不支持透明 .png，透明区域会显示为黑色。

measured from the pixels

Etsy: "Images larger than 1MB in file size may not finish uploading."

Etsy 提示：超过 1 MB 的图片可能无法完成上传。

measured from the pixels